Marketing Handouts
The following handouts are PDFs and, once you download them, can be opened in Adobe Reader. Organizations and trainers are free to use these handouts in their workshops as long as the contact information on our letterhead is included.
Benefits vs. Features
Key Marketing Tips for Family Child Care Providers
Marketing Strategies
Family Child Care Finances and Their Effect on Quality and Incentives
Reprinted from Early Childhood Research Quarterly, Vol 17, No 4, pp 512-538; Suzanne W. Helburn and John R. Morris, University of Colorado at Denver, and Kathy Modigliani, Family Child Care Project, Arlington, MA; "Family child care Finances and Their Effect on Quality and Incentives;" Copyright 2003, with permission from Elsevier Science, www.elsevier.com/locate/ecresq
